Footfall figures for High Street during Christmas revealed

Traders on Maidenhead's High Street welcomed more shoppers in the run-up to Christmas than in 2010 according to figures revealed this week.

Footfall for the week before Christmas 2011 totalled 144,205, compared to 141,945 for the previous year.

While figures for sales week, which began on Boxing Day, dropped to 118,535 from 123,225 in 2010, a number of the town's smaller independent shops were left pleased by the festive season.

Wally's Toy Shop in Market Street enjoyed a very successful Christmas period, with takings for December up about 35 per cent on last year.

Despite a fairly quiet start to 2011, sales at Silver Edge in King Street also picked up before Christmas.

Friday, December 23, proved to be the busiest shopping day for the town with a footfall of 31,461 recorded on the High Street.