A campaign targeting drink driving has been launched ahead of the Euro 2012, which starts on Friday.
It has been designed to warn drivers of the risk of driving the morning after a night out drinking.
Posters have been distributed across Slough and the Royal Borough depicting football fans enjoying a match then being breathalysed by a uniformed police officer, with the line 'Last night: over the moon. This morning: over the limit. Beware the morning after effect.'
They have been displayed in licensed premises, sports clubs, leisure centres and public buildings.
Keith Beasley, road safety officer for Slough Borough Council, said: "Many drivers don’t realise just how long alcohol stays in their system.
"We want people to enjoy and celebrate these Euro Championships and any other celebrations, but to be mindful of the fact that, if they have been drinking in the evening, they may still be over the legal limit for driving the following morning."
As a rough guide, four pints of strong lager, or three glasses of 15 percent wine, or four doubles of a spirit, can all stay in your system for up to 13 hours.
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The crash, which took place at about 7am today (Thursday), involved three vehicles. One man sadly died as a result of the collision and his next of kin have been informed.