A world famous department store has become the first organisation outside of the Royal Borough to support the mayor's charity initiative.
Mayor Cllr Asghar Majeed started his charity scheme last year to encourage businesses and restaurants to support worthy causes and nearly 70 organisations have signed up.
Luxury store Harrods has become the latest shop to join the scheme and has agreed to put collection boxes in store to encourage its wealthy clientèle to donate to charity.
On Wednesday, the mayor visited the Knightsbridge landmark to deliver the charity boxes for SportsAble, in Braywick Road, which promotes awareness of disability through sport, and for Helen & Douglas House, which has a High Street shop, and provides hospice and palliative care to children and young adults.
Cllr Majeed said he and his sister Naheed, the mayoress, are 'over the moon' and thanked Harrods.
He said: "It is exciting to see the 'linking of organisations to charities' message reaching such a prestigious venue."
The store has also offered to donate hampers for distribution to elderly Royal Borough residents this Christmas.
A Harrods spokeswoman said: "Harrods is delighted to be supporting SportsAble and Helen & Douglas House through the Mayor’s Charity Initiative.
"We hope to raise both money and awareness for these special charities through the thousands of customers visiting the store each day."
The UK's biggest shop, with more than one million square feet of selling space, was sold by Mohamed Al-Fayed in 2010 to Qatar Holdings for £1.5 billion.
Top Ten Articles
It's time to get voting as readers get their chance to decide the winner of the Independent Retailer of the Year at the inaugural Windsor and Maidenhead Business Awards.