A scheme encouraging wealthy pensioners to give up their annual winter fuel payment for the less fortunate is set to return this year.
Last year, the Rotary Club of Maidenhead (RCM) ran an appeal asking for over-60s to donate the government payment to the club so it can be redistributed to good causes.
The allowance, of at least £100, is not means tested and is given to anyone claiming a state pension born before July 1951.
The club is encouraging individuals who do not feel they need it to give it up.
Last year's drive raised more than £1,000 for the Citizens Advice Bureau, Family Friends and the Royal Borough's social services department to help disadvantaged children.
The idea was the brainchild of former RCM president John Grail, who came up with the scheme after hearing a radio debate on whether or not the payment should be linked to need.
Anyone interested in donating can contact club secretary Mike Holness by emailing firstname.lastname@example.org or phoning 01628 632797.
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