02:41AM, Thursday 01 May 2014
The support of Baylis Media Ltd for the Alexander Devine Children's Hospice Service mission has been recognised in the same week it has been confirmed the charity's fundraising has reached £673,000.
The Newspaper Society (NS) has named the Together We Can Build It campaign as one of the best local newspaper campaigns of its kind in the country.
It has been included in the Making a Difference initiative, part of Local Newspaper Week, to highlight the role played by the regional media in bringing about 'real and positive' change.
The public will be asked to help choose their favourite shortlisted campaign through an online poll which will go live at the start of Local Newspaper Week on Monday, May 12.
The winner will be announced at the Society of Editors Regional Press Awards on Friday, May 16.
The campaign has featured in the Maidenhead, Burnham and Twyford Advertisers and in sister titles the Windsor, Ascot & Eton Express and the Slough & South Bucks Express.
Group deputy editor Glenn Mitchell said: "The hospice campaign means so much to so many people that we have to make it a reality.
"I hope the recognition by the NS helps raise greater awareness about the need for Berkshire's first children's hospice and encourages more people to help us achieve that £5m target."
Fiona Devine said the support of Baylis Media Ltd has been 'invaluable'.
Details on how to vote will be published next week.
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