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Friday 25 July 2014 6:31 PM

Fashion

08:57 Tuesday 21 May 2013  Written by Emma Billingham

Is 'The Pink Coat' the pièce de résistance of the new M&S collection?

Marks and Spencer this week have shown they haven’t lost their sparkle, writes fashion blogger Emma Billingham.

New style director for the brand, Belinda Earl, previewed the Autumn Winter collection on Wednesday and it was received with cheers and sighs of relief around the country.

(L-R) Feather shrug, £89; coat, £79, jacket, £55, jumper, £15, skirt, £39.50, bag, £35, sunglasses, £9.50, boots, £69; top, £35, trouser, £35, earrings, £17.50, bracelet, £15, bag, £29.50, shoes, £129;
(L-R) Feather shrug, £89; coat, £79, jacket, £55, jumper, £15, skirt, £39.50, bag, £35, sunglasses, £9.50, boots, £69; top, £35, trouser, £35, earrings, £17.50, bracelet, £15, bag, £29.50, shoes, £129;

Everyone shops in Marks and Spencer, even if you just get some socks, it’s in everyone’s wardrobe, and now it is likely M&S will be much more prominent on your shopping trip whatever your age.

However, the statement piece of choice is perhaps not as you would have expected. A pink woollen knee length, (dare I say) Granny coat, is the chosen pièce de résistance.

After looking through the full collection I’m really surprised. There are many more gorgeous and striking pieces which many could have mistaken for designer.

Pièce de résistance? Pink coat, £85
Pièce de résistance? Pink coat, £85

Now, don’t get me wrong I have nothing against the Granny coat, but it looks like nothing new for an M&S autumn collection.

What about the Russian 'gangster moll' style flared coat with metallic belt and fur cuff sleeves? Or the striking red lace midi evening dress?

I’m sure we could all go through the collection and pick our own statement item, but I’m sure most of us wouldn’t have chosen that pink coat.

The collection clearly has a new age group in mind, but it hasn’t forgotten its faithful followers either. There are evening dresses for all ages, coats of all lengths styles and colours (I have my eye on a 60’s style red swing coat with leopard print collar), there are skirts that could be mistaken for part of Dolce and Gabbana’s new collection which injected cobalt blue back into our wardrobes.

Emma's picks: (clockwise) red lace dress, £119; Fur cuff coat, £229; cobalt blue pencil skirt, £65, jumper, £49.50, belt, £15, bag, £39.50, shoes, £25; red coat, £79, dress, £45, bag, £35, boots, £69
Emma's picks: (clockwise) red lace dress, £119; Fur cuff coat, £229; cobalt blue pencil skirt, £65, jumper, £49.50, belt, £15, bag, £39.50, shoes, £25; red coat, £79, dress, £45, bag, £35, boots, £69

We’ll all be buying more than M&S socks come August when the first pieces of the collection drop in stores.

Menswear is equally as exciting. It keeps the traditional and trusted chinos and shirts, but plays with younger styles and colours and introduces sharp dapper suits. It’s the kind of collection I think young office types would be proud to be seen in, as well as their father’s being happy to buy quality knitwear and well fitting trousers.

The only downside I would say is the price. Much of the collection is over £45. There are some lovely blouses and pencil skirts for just under £30 but if you wanted to create a full outfit I would be surprised (and impressed) if you could make it come in at under £200.

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